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RE:DREAMER
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Client_
RE:Dreamer is overturning the virtual world with their new protocol, Meta-Commerce Protocol (MCP). With this new protocol, trading physical goods on metaverse becomes possible. 客戶_ RE:DREAMER 提供虛擬交易的商務協議,讓在虛擬世界上交易實物商品成為可能。 |
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Concept_
It's a service based on a metaverse, which connects highly to cyberpunk and meme culture. The brand utilises a contrasting impact to show its attitude in overturning the world. Hence, we are keen to create a concrete and bold visual language to meet the product's spirit, surprise, synergy and swiftness. 概念_ 這是一個基於虛擬世界的服務,因此與賽博龐克和迷因文化高度連結,同時,品牌也需要一個鮮明的印象來展現其準備顛覆世界的態度。因此我們竭力創造一種堅實大膽的視覺語言,來呈現驚奇、協同、和迅速等品牌精神。 |
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Logo Design_
The core product of RE:DREAMER is an over-platform redeem system, which is the redeem box. To create a tangible understanding of this service, we created an icon logo, which wraps the logo with a box. The box shape not only can be used as the logo, but also can represent the brand pattern. The font is very bold - it states the determination to change the world. 標誌設計_ RE:DREAMER的核心產品是一種跨平台的兌換系統,我們稱之為兌換盒。為了讓用戶對這個服務有更具體的想像,我們創造一個具體的盒子形象作為標誌,同時也延伸作為品牌圖型來運用。品牌標準字選用了極粗體,來宣示改變世界的決心。 |
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Colours and Patterns_
The lively purple and yellow are dynamic and interacting, and these colours make the brand standout in a busy market atmosphere. The purpose of using these brand patterns is to keep the visual experience rich and joyful. 色彩與圖形_ 活潑的紫色與黃色不斷交互相應,這些顏色為品牌創造一個忙碌市場的氛圍。而使用品牌的圖型時請務必維持豐富和愉悅的感受。 |
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